When you register a domain name with GoDaddy.com or another domain registrar, you are, in effect, laying claim to your very own piece of virtual real estate on the World Wide Web. It’s yours, and you can use it for just about anything you want to. If you’ve checked out Go Daddy’s commercials you probably got some interesting ideas for what you can make happen once you own a domain, but let’s take a closer look at some of the many options you have as a newly minted Internet domain owner.
Build a Web SiteThe obvious thing to do with a domain is to put a Web site on it. You can create an awesome personal Web site and tell the world about yourself, your interests, your points of view, your family, etc. You can then spice things up with a cool photo album, videos, audio files and so on. If you buy a Web site builder, such as Go Daddy’s WebSite Tonight, you can have that site up and running in no time. You can also, of course, use your domain as the Internet home for your business. Ideally, the domain should contain the name of your business, which will make it easier for users to find it (it might also help your search engine ranking, eventually).
You can also dedicate the domain and Web site to a person, event or cause. With an attractive, content-rich site and an aggressive social media strategy, you can quickly spread the word on your new site.
BlogBlogging is the perfect way to make your voice be heard. You may be trying your hand at creative writing; you may be editorializing on current events; you may seek to stir up debate on pertinent issues; or you may simply be typing away to entertain yourself. Regardless: Blogging is easy — and free. So if writing’s your thing, consider using your new domain to set up a blog. You can even consider a video blog. Over at Go Daddy, they have the tools you need to easily set up any type of blog you want.
Build an InstantPageWhen you register a new domain with Go Daddy, they toss in a free so-called InstantPage, which is basically a simple one-page Web site that you can throw up on your domain in a few quick steps. It’s a perfect placeholder while you build your full-scale Web site or while you try to decide what to do with your domain. The InstantPage consists of a background image (your own or one from Go Daddy’s library) and a few widgets so you can tell the world about yourself or your business and how to find you. As an interim solution for your new domain, Go Daddy’s InstantPage is a great option.
Park It and Make Money from AdvertisingAnother thing you can do is to park your domain and try to make some money. With a program like Go Daddy’s CashParking, you can place ads on your parked domain and reap the profits whenever visitors click on the ads. This is a great and relatively simple way to cash in on your Internet real estate.
Use it To Sell Your HouseWith the housing market ever tighter, home sellers are desperately seeking an edge over the rest. An increasingly popular way to reach potential buyers is to register the address of your home and turn the domain into a powerful ad for the house you’re selling. It’s almost too easy, but many a home seller has figured out how effective it is!
Sell it for ProfitAn Internet domain can be a great investment — and if you manage to register an attractive one — one that’s memorable and likely to draw lots of Web traffic — you may be able to cash in big time by selling it through a domain auction site, such as Go Daddy Auctions. The aftermarket for Internet domains is absolutely booming!
Hold on To ItFinally, you have the option of simply holding on to the domain until you think of a cool way of putting it to work. There’s no rush, really. It’s your property and you decide what to do with it — and when.
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